Search Engine Optimization (SEO): Blog Frequently!
In a previous post I discussed the important role the titles of your postings play in increasing visibility in search engines and driving traffic to your blog or site. That’s a fairly simple advice that is easy to follow and yet have large benefits.
Another, equally simple and important thing to do is to blog frequently. The reason for this is that the posting frequency is factored into Google’s calculation of page relevance. And the more relevant your site is, the higher it will rank. So, other things being equal, a blog that gets new post several times a day will rank higher than a blog getting getting updated much less frequently.
That’s why a number of the most popular bloggers write short posts frequently, rather than long posts infrequently. Also, this has been evidenced by many bloggers who have experienced drops in their traffic when they have reduced their posting frequency.
Comments
Leave a Reply
You must be logged in to post a comment.
